With an aim to strengthen its integrated media operations and grow in a competitive market, Dentsu, a worldwide leader in…
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For years, the CMO was mostly responsible for brand strategy, advertising and interacting with customers. Over time, companies have started…
Nowadays, businesses with fewer than 500 employees rely more on sites like Facebook, Instagram, LinkedIn and TikTok to reach new…
AI is changing digital advertising, thanks to Google’s integration of AI into their ad products. At the event in 2025,…
Publicis Groupe, a top communication and marketing provider worldwide, has stated that it has bought Captiv8, a California influencer marketing…
In a big step to grow even further in the Middle East and North Africa (MENA) region, Omnicom Media Group…
In a big development that aims to help internet marketers, AutoNoMail has just launched a new website filled with helpful…
Adobe has released its innovative AI-driven marketing toolset to revolutionize digital marketing. This new innovation enables marketers and businesses to build,…
Publicis strengthened its market position in the rapidly changing digital advertising realm by acquiring Lotame which specializes in data solutions. Publicis…
Flora, which is an innovative technology company, has started a ground-breaking project designed to transform how creative professionals operate. The…